In 2022, Apple lost US$1.5 billion in Black Friday sales due to iPhone supply constraints. One in three retail stores across the US and Europe experienced stockouts of the new iPhone 14 Pro. China sales.
The inventory values exhibit a cyclical pattern with fluctuations around an increasing baseline. This behavior may indicate periodic adjustments in stock levels in response to demand forecasts, supply.
Sep 23, 2024 · A key pillar of Apple’s supply chain efficiency is its use of Just-In-Time (JIT) inventory management, which reduces excess stock and minimizes storage costs.
